Fera is a reviews application for Shopify store owners who want to build social proof and increase conversion rates. It automates the collection and presentation of customer feedback, focusing on visual content like photos and videos to enhance credibility.

• Photo and Video Reviews: Prioritizes customer-submitted photos and videos within review widgets, which are shown to be more trusted by shoppers than text alone.
• Multi-Source Aggregation: Consolidates reviews from external platforms like Google and Facebook alongside your store's own reviews, providing a broader view of customer sentiment.
• Automated Review Requests: Sends automated email and SMS requests to customers after purchase to gather feedback with minimal manual effort.
• Review Verification: Includes features like reviewer profiles and verification badges to help assure site visitors that the reviews are authentic.
• Easy Setup and Management: Offers pre-designed, mobile-optimized widgets for quick installation and a clean interface for moderating and organizing reviews.