This plugin creates a direct, two-way connection between your website and your customer relationship management (CRM) or email marketing software. It is designed for site owners who need to automate user data syncing, segment audiences based on behavior, and personalize site content without manual work.

• Broad CRM and Plugin Support: Works with over 60 major CRM and email marketing platforms and extends functionality for more than 150 popular site plugins for memberships, e-commerce, and learning management.
• Automated User Tagging: Applies tags and updates contact profiles in your connected CRM based on specific user actions on your site, such as purchases, course progress, or form submissions.
• Bidirectional Data Sync: Keeps user data synchronized in both directions. Information from your CRM can update user profiles on your site, and site activity can trigger automations within your external marketing platform.
• Custom Field Mapping: Maps any user data point from your site, including custom fields, to corresponding fields within your CRM, ensuring all customer information is centralized and actionable.
• Personalized User Experience: Enables dynamic content display, access rules, and site personalization based on the tags and fields synced from your CRM, creating a tailored experience for each visitor.