ContactTrace is a platform that identifies anonymous website traffic and maps visitor journeys, designed for B2B sales and marketing professionals. It turns unknown site visits into actionable lead intelligence by showing which organizations are interested and how they interact with your content.

• Anonymous Visitor Identification: Discovers the company names of visitors who browse your site without filling out a form, turning anonymous traffic into identifiable leads.
• Behavioral Tracking and Scoring: Monitors pages viewed, time spent, and content engagement to assign lead scores, helping you identify the most interested prospects.
• Real-time Alerts and Notifications: Sends instant alerts when a target account or high-intent visitor returns to your site, enabling timely sales outreach.
• CRM and Marketing Stack Integration: Syncs identified account data and visitor activity directly with popular CRM platforms and marketing automation tools for a unified workflow.
• Account-Based Marketing Insights: Provides detailed reports on account engagement, helping sales and marketing teams align efforts around the most promising opportunities.