Groundhogg is a self-hosted customer relationship and marketing automation platform designed for businesses that operate their own websites. It centralizes contact management, email marketing, and sales funnel automation directly within a site's admin area, eliminating the need for separate, costly SaaS services.

• Contact Management: Organize and segment your audience using tags and a powerful search system that can filter by virtually any data point stored on your site. View a complete history of each contact's interactions in one place.
• Marketing Automation: Build automated customer journeys using a visual, drag-and-drop flow editor. The system uses a straightforward 'do this, until that' logic and includes native integration steps for many common website actions and plugins.
• Email Marketing: Create and send targeted email broadcasts using a built-in editor. Schedule campaigns to specific segments and track performance with real-time analytics on opens and clicks.
• Comprehensive Analytics: Gain insights from detailed reports for both automated flows and email campaigns. Compare performance across different time periods and receive scheduled reports directly to your inbox.
• Native Integrations & Extensibility: Connects directly with many popular website plugins for e-commerce, forms, and membership, syncing data automatically without third-party services. As open-source software, it also offers developers extensive APIs and hooks for custom modifications.