This add-on connects an automation platform to a digital e-commerce system, enabling store owners to create automated workflows triggered by customer activity. It is designed for anyone selling digital products who wants to reduce manual tasks and personalize the customer experience based on purchase data.

• Trigger automation on purchases: Start workflows when a user buys a specific download, a product from a certain category or tag, or when a vendor makes a sale.
• Automate based on order value: Set up actions for customers who complete purchases above, below, or equal to a specified total amount.
• Use customer lifetime value as a trigger: Initiate automations by checking if a user's total spending meets certain conditions.
• Filter users by purchase history: Conditionally run automations only for users who have, or have not, purchased a particular download.
• Monitor product views: Start simple automations when a free user views a download page.