This addon provides analysis and retargeting capabilities for email marketing campaigns, designed for marketers who want to understand campaign performance and segment their audience. It works by processing data collected from sent campaigns and presenting it in actionable formats.

Detailed Campaign Reports: View metrics like opens, clicks, and reactivity through charts and tables to assess campaign effectiveness. Subscriber-Level Insights: Check individual subscriber behavior, including delivery errors, opens, and clicks, with options to export or filter data. Retargeting Options: Segment subscribers based on actions like reading, clicking, or not opening emails, allowing for targeted follow-up campaigns. Clicked URL Tracking: Monitor which links in your emails receive clicks, with counts of unique clicks per subscriber to identify popular content. Geographic Distribution: When available, see interaction levels by country on a map, useful for regional targeting and analysis.