Crestline Identity: Maintain consistent university branding across all communications and materials.

Official resource for visual identity, logos, and messaging standards for Washington State University. Ensures all university communications present a unified and professional brand.

Open Source Alternative toWSU Brand

GrootMade is NOT affiliated with WSU Brand or its original author. WSU Brand™ is a trademark of its respective owner and use of it does not imply any endorsement or affiliation. This product has been forked under the GNU General Public License (GPL) and all non-GPL assets (such as proprietary images, fonts, and branding) have been removed. Distributing GPL-licensed code is 100% legal.

Screenshot of Crestline Identity website

The Washington State University Brand Guidelines provide the official standards for visual identity, messaging, and tone of voice for all university communications. This resource is essential for faculty, staff, students, and affiliated partners who create materials representing the institution.

Logo Usage and Clear Space: Provides detailed specifications for the official university logos, including proper sizing, clear space requirements, and acceptable color variations to ensure correct application.
Official Color Palette: Defines the primary and secondary color systems, including specific Pantone, CMYK, RGB, and HEX values for both print and digital media to guarantee color consistency.
Approved Typography: Specifies the official typefaces for headlines and body text, along with guidance on hierarchy and usage to maintain a cohesive visual language.
Visual and Writing Style: Offers guidance on photographic style, iconography, and the approved tone of voice for written communications to align with the university's mission and values.
Templates and Downloads: Supplies ready-to-use templates for common documents and provides access to downloadable logo files and brand assets for authorized users.

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We do not provide support for the original product. If you need official support, please purchase a license from the original developer. Our community assistance is only for issues related to our forked version.

Crestline Identityv0.0.1

Official resource for visual identity, logos, and messaging standards for Washington State University. Ensures all university communications present a unified and professional brand.

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